![]() And even if they find really fun ways to diversify, change and try new things, they keep the classic too. Omega is a brand that really cares about quality and really cares about the craftsmanship. As much as we love fashion, I like to keep things simple and beautiful. ![]() ![]() “There's a classic innovation and restraint that I appreciate, even in my own style. To enforce the campaign slogan, Every Shade of You, the house recruited ambassadors who reflect not only this claim, but also Omega's values. The 34 mm version comes out for spring in Sea Blue, Lagoon Green, Sandstone, Shell Pink, and Lavender, imitating the maritime origin, but evolving into floral tones. Therefore, the 38 mm option starts with Atlantic Blue, Bay Green, Sandstone, Saffron, and ends with Terracotta, symbolizing this beginning in the water and anchoring on dry land. The tribute doesn't end there: the range of colors reflects the model's name as the new Pantones are also a tribute to this legacy, inspired by marine and terrestrial tones. Available in two sizes - 34 mm and 38 mm -, the Swiss brand's novelty doesn’t deny the origins of the emblematic model, whose genesis is inseparable from the brand's oceanic heritage and the spirit of the legendary Seamaster, known for being reliable both at sea and land (hence, the name of the model). One such specimen would certainly be Omega's latest Aqua Terra Shades range, which stems from the iconic Seamaster Aqua Terra, launched in 2002, now presented in 10 new shades (to which two versions in 18k gold are added), in a diversity that wants to reflect the versatile personalities that a man and a woman can have throughout the day, the week, the year, in the multiplicity of situations that your daily life requires. The time that doesn't make you look at the clock - even though there are watches that beg you to look at them. The time it takes, the time that seems to fly by when you're having fun, the time you feel in the rhythmic beat of the second, minute, and hour hands. The time to prolong that carpe diem feeling without keeping track of the hours on your cell phone, the time you don't even notice passing by. But isn't time actually a plaything of hedonism? After all, the time you want is the one you enjoy, not the one you waste the time when you have pleasure, not the one that is synonymous with monotony. If the first four are essential to life, perhaps time is essential to pleasure?
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